Natural Fitness Divine Natural Rubber Yoga Mat (24-Inch x 75-Inch x 5/16-Inch)

Price on Jan 12, 2011 01:00:16 :

Availability : N/A

Natural Fitness Divine Natural Rubber Yoga Mat (24-Inch x 75-Inch x 5/16-Inch) Features

• Extra-long and -thick yoga mat made of biodegradable, natural rubber
• Dense, high-rebound cushion is soft and comfortable
• Superior sticky surface adds stability to yoga postures
• Free of cadmium, lead, phthalates, and PVC
• Measures generous 75 x 24 x 0.31 inches

Natural Fitness Divine Natural Rubber Yoga Mat (24-Inch x 75-Inch x 5/16-Inch) Overviews

The Natural Fitness Natural Rubber Yoga Mat - Divine is our thickest, longest mat. It is perfect for anyone who needs additional cushion during their practice. At 5/16" thick, it provides maximum comfort for intense practice and meditation. Made from natural rubber, a biodegradable material, it allows you to choose an eco-friendly product while simultaneously pampering yourself with the ultimate in yoga mat luxury. 24" x 75" x 5/16"

Natural Fitness Divine Natural Rubber Yoga Mat (24-Inch x 75-Inch x 5/16-Inch) Specifications

Improve your yoga practice while achieving more environmental balance with the Divine yoga mat, which is extra long and thick compared to traditional yoga mats. Made from biodegradable, natural rubber, the mat offers superb traction while you perform downward dog, triangle pose, and a host of other postures. In addition, the mat's dense, high-rebound cushion is soft and comfortable, so you can extend your yoga routine without compromising your joints. Best of all, the mat is free of cadmium, lead, phthalates, and PVC, making it environmentally benign as compared to many other yoga mats. Available in such reversible colors as ocean/night and red rock/moss, the mat measures 75 by 24 by 0.31 inches.

About the Zero Impact Program
One of Natural Fitness's founding principles is to tread lightly on the earth. They aim to offset the environmental impact that results from the manufacturing and distribution of their products. To achieve this, the company created their Zero Impact Program (ZIP). While Natural Fitness is always looking for new and creative ways to offset their eco-footprint, here’s is what the company is currently doing:

• Plant-A-Tree Initiative: For every product sold, Natural Fitness will fund the planting of a tree, which can remove up to 2,000 pounds of pollution from the atmosphere. Through various partner organizations, the company hopes to improve the lives of people around the world by implementing sustainable land-use programs utilizing the trees provided. Locations for planting trees vary; but past projects have been conducted throughout Asia, Africa, and the Americas. Each location and project is researched and developed to implement the most effective plan possible; one that is best for the people and eco-system involved.
• Offsetting the eco-footprint of their employees and offices.
• Offering the most environmentally-friendly products available.
• Use a "green" web host company that utilizes solar panels to power its data center and office.
• Partnering with like-minded companies to raise public awareness about the environmental problems created through use of fossil fuels and other non-sustainable practices.
• Using recycled content paper in business cards, letterhead, envelopes, labels, checks, and printer/copier paper. All of the product packaging and inserts that Natural Fitness uses are made with recycled paper.
• Using recycled packaging materials and boxes in the company's warehouse. They also pack with old newspapers and other recyclable paper products.
• Helped create the Chicago Biodiesel Co-op, which educated, promotes, and produces locally-derived biofuels.
• Greening the company's comprehensive recycling program and using natural light when possible.
• Spearheaded an ambitious recycling program for the 500,000 square foot office building Natural Fitness occupies, along with 60 companies.

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